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A propos de Martina
Martina
Creative Director | Brand Strategy & Experiences
Secteurs d'activité
- Marketing
- Digital
- Design
- Publicité
- Audiovisuel
- Événementiel
Mots-clés métiers
- Planneur.euse stratégique
- Directeur.trice de Création
- Chef.fe de projet communication & digital
- Conception-rédaction
- Directeur.trice artistique
Présentation
I’m a Creative Director specializing in brand strategy, campaigns, and experiences. I turn briefs into clear concepts, compelling stories, and ideas that can be brought to life.
At MomentForge, I directed 20 brand activations, from concept development and experience design through art direction, 3D render supervision, and final file delivery for production. I led a multidisciplinary team of approximately five designers, motion designers, and 3D artists.
At Wöbra, I led Holcim’s Jóvenes Líderes 2023 campaign, which attracted 200 applications against a target of 100 and received recognition at the 2024 DIRCOMS Awards. In 2025, I worked directly with Holcim as a fractional Creative Director on its next edition.
My strengths include conceptual thinking, copywriting, storytelling, moodboarding, storyboarding, and creative leadership. I also integrate AI tools into design, motion, and web workflows.
Based in Argentina, I collaborate with international teams in English and Spanish. Available for remote projects, ongoing partnerships, and creative roles, with travel by arrangement.
Langues parlées
- Anglais
- Espagnol
Compétences spécifiques et logiciels :
- Relation client
- Management
- Stratégie
- Benchmarking
- Marketing digital
- Gestion de planning
- Recommandation stratégique
- Écriture de guidelines
- Plan de communication
- Rédaction web
- Storyboard
Soft skills :
- Gestion du temps
- Prise de décision
- Esprit d'équipe
- Synergie ou coordination
- Créativité
- Gestion d'équipe
Les types de projets sur lesquels vous avez l'habitude de travailler
- Campagne de communication
- Réseaux sociaux
- Site vitrine
- Stratégie de marque
- Analyse de concurrence
- Pop-up stores et espaces éphémères
Clients directs
- Agences de création
- Agences événementielles
- Institutions
- Annonceurs
- Agences de publicité
- Agences de digital
Secteurs clients
- Grande distribution
- Nouvelles technologies
- Retail / Prêt-à-porter
- Energie
- Institutions / Collectivités
Les régions du monde qu'il (ou elle) connait le mieux
- Argentine
Les opé (ou projets) dont il (ou elle) est le(la) plus fier (fière)
MomentForge: Creative direction for 20 activations, from concept through 3D renders and final production files, including Urban Outfitters x UGG and Discover South Carolina for IDEKO.
Holcim: Jóvenes Líderes 2023 generated 200 applications against a target of 100 and received a 2024 DIRCOMS Award. Led the 2025 edition as fractional Creative Director.
AccuWeather for Business: Managed the 2025 website redesign from research and information architecture through launch.
Ses points forts
Creative concepts grounded in brand strategy. Storytelling and copywriting that give ideas a clear narrative. Art direction connecting moodboards, storyboards, and 3D visualization to feasible production. Leadership of multidisciplinary teams, with clear briefs, priorities, and feedback. AI tools integrated into design, motion, research, and web workflows.
Le truc en plus qui peut faire la différence
I combine creative direction with project management experience, so I can help a team move from an ambitious concept to a clear, organized delivery. I work professionally in English and Spanish and understand the needs of both international agencies and Latin American brands.
Info
Je peux travailler en anglais
J'écris des reco en anglais
Je travaille dans des pays non francophones
Ville
Córdoba
Je travaille à distance avec Paris
Expérience
Senior (7 à 11 ans)
Date d'inscription
22/10/2026
Dernière connexion
22/10/2026